A new look for DC Wedding Planner, Glow Weddings

Kristi, owner of Glow Weddings, has been a client for many years. She reached out to me in December ready for a new website. We designed her last one in 2016, and since then her business has grown.

website design for wedding planners

Glow specializes in wedding coordination and full service planning. Their business is a bit different in that most potential clients come to her website after a referral from a wedding venue, including a lot of a couples who are getting married at Woodend Sanctuary. We needed to find a way to showcase this particular venue but also make the website appealing to couples getting married elsewhere in the DC area. We decided to create a separate page featuring Woodend, where clients can learn more about the venue and about how Glow Weddings works.

Kristi is very detailed oriented and knew exactly what she wanted. After many years in business, she has an in depth understanding of her brand as well. The Glow brand is cheerful and bright. It’s professional but still remaining friendly. We looked at a lot of website of other wedding professionals in the DC area, and many go for a feel of exclusive, with the websites feeling almost unapproachable. While Glow is high end, we wanted to make sure the brand comes across as inviting.

Here’s a peek at the mood board for Glow’s website.

branding for wedding planners

Interested in talking about a project? We’re accepting new clients for May 2023.